Locate | Pier 27, San Francisco, CA | May 30–31, 2018
By: Paul Goodman
Maps have fundamentally changed. We’ve left behind generic maps with pins on them and entered into an era where maps are transformed by custom datasets that engage users with personalized content.
Snapchat, The Weather Channel, Woov, Lonely Planet, and Hot Stepper all combine their data with location context to create something entirely new; they customize the experience, drive user engagement, build new revenue models, and make their brands stand out.
Locate is two days of all things maps, location, and sensors — it’s a gathering of industry thought leaders exploring the present (and future) of custom maps.
Hear from leaders who have bet big on mapping their business data like John Mead, Engineering Manager at Ancestry DNA; Kaitlin Yarnall, VP of Media Innovation at National Geographic; Walt Lin, head of Local and Maps at Snap; and Drew Robb, Infrastructure/Data engineer at Strava. They’ll discuss how maps, data, and design are changing the way we think about UX in consumer apps and journalism.
Learn how to make interactive maps that complement your data and encourage users to spend more time engaging in your app. Drop in on a 30-minute code lab to build a branded map with your data. Test drive maps built for popular consumer segments spanning social media, dating, real estate, and fitness, and talk shop with the engineers and designers who brought them to life.
See the full line-up and get the last early bird tickets now. In a new era of custom maps, technology can no-longer limit your creativity. Come build with us at Locate.
A new era of personalized maps @ Locate was originally published in Points of interest on Medium, where people are continuing the conversation by highlighting and responding to this story.